Tuesday, May 8, 2007

New Client: HRSentry

Epik has recently been selected by HRSentry, LLC to provide online marketing consultation for their web-based software solution. We are excited to work with HRSentry because they serve a major need for small businesses: HR! Their site www.hrsentry.com offers details on the solution but in summary it provides a complete outsource for human resource needs.

We'll be working to bring insight into their website through web analytics to start...stay tuned for more.

Thursday, February 1, 2007

New Client: Recchiuti Confections

BURLINGTON, VT--FEBRUARY 01, 2007 - We announced today it has partnered with Recchiuti Confections, a gourmet chocolate company located in San Francisco, California.

Recchiuti Confections was started in 1997 by Michael Recchiuti. The company specializes in gourmet and specialty chocolates and has been featured in Williams-Sonoma, Food & Wine Magazine, Saveur, and like publications. The company has also been featured on The Today Show.

“We are very excited to work with Recchiuti Confections,” said Dave Winslow, president of EpikOne. “The company has experienced substantial growth in the last two years with limitless online potential. We have total confidence that Google Analytics is the way to reach that potential.”

EpikOne will begin work with Recchiuti Confections by optimizing their investment in Google AdWords and Analytics. EpikOne will then assign a team of strategists and analysts to identify key performance indicators most critical to Recchiuti’s online business success. EpikOne will provide actionable recommendations for improving the performance of conversion processes, navigation and search engine marketing. Additionally, EpikOne will perform A/B testing to assess the performance of Recchiuti’s online marketing initiatives.

Monday, January 15, 2007

New Business - EpikOne Selected by LifeScript for Online Analytics and Optimization

BURLINGTON, VT--January 28, 2007 - EpikOne, Inc., a leading global consultancy specialized in online analytics and optimization, announced today it has been hired by LifeScript, a personalized health and wellness solutions company headquartered in Mission Viejo, California.

LifeScript offers a variety of health products including personalized vitamins, soy products, meal replacements, and skin care. Additionally, LifeScript provides free and up-to-date health content in the form of daily newsletters and web portals covering a range of health and nutrition categories.

“We are excited to work with LifeScript,” said Dave Winslow, President of EpikOne. “We see a great opportunity to grow their online business by providing insight into visitor trends and site usability. Google Analytics is a great tool for providing them with data and we’ll work to layer our analysis and optimization strategies on top for continued online success ”

EpikOne will begin work immediately by configuring Google Analytics on the LifeScript website and marketing campaigns to enable for ongoing analysis. EpikOne will also provide ongoing executive consulting for online business strategies and intelligence to LifeScript.