Showing posts with label new business. Show all posts
Showing posts with label new business. Show all posts

Tuesday, September 16, 2008

USING ANALYTICS | TheKnot.com

EpikOne New Client Announcement - TheKnot.com

It's that time of year. Brides are blissful, catering companies in full swing and people searching high and low for all things wedding. So, where do brides-to-be go online to find information about dresses, cakes, flowers, vows, invitations, etc? TheKnot.com of course! And EpikOne is going to make sure TheKnot.com is ready to analyze what content is most popular, which marketing mediums are most effective and how advertisers can get the most impact from their placements. TheKnot.com chose EpikOne to implement Google Analytics on their world famous wedding site to improve ongoing optimization efforts through web analytics.

Friday, September 5, 2008

USING ANALYTICS | SONY BMG

EpikOne New Client Announcement - SONY BMG

What do Alicia Keys, AC/DC and Dido have in common? Well, for one they are all great musicians, but for EpikOne they are all part of a global analytics intiative we're spearheading for Sony BMG Music Entertainment. Sony BMG selected GAAC partners EpikOne for North America and KeyMetrics for Western Europe to launch Google Analytics across their global network of recording artist and label websites. After considering other leading web analytics software providers, they chose the combination of EpikOne, KeyMetrics and Google Analytics enabling them to allocate more resources to the people and process of analytics instead of hefty analytics software fees.

Friday, August 15, 2008

USING ANALYTICS | BVLGARI

EpikOne New Client Announcement - BVLGARI

Italian luxury brand BVLGARI tapped into EpikOne's analytical expertise to improve the performance of their e-commerce website. The image-driven site showcasing their brand and products is now being tracked by Google Analytics and a team of analysts at EpikOne. After a thorough configuration of Google Analytics on the website and interfacing with teams in NYC and Rome, BVLGARI benefited from EpikOne's Discover Analytics solution, which provided a baseline foundation of metrics and actionable recommendations to ensure data-driven online optimization efforts moving forward.

Monday, January 15, 2007

New Business - EpikOne Selected by LifeScript for Online Analytics and Optimization

BURLINGTON, VT--January 28, 2007 - EpikOne, Inc., a leading global consultancy specialized in online analytics and optimization, announced today it has been hired by LifeScript, a personalized health and wellness solutions company headquartered in Mission Viejo, California.

LifeScript offers a variety of health products including personalized vitamins, soy products, meal replacements, and skin care. Additionally, LifeScript provides free and up-to-date health content in the form of daily newsletters and web portals covering a range of health and nutrition categories.

“We are excited to work with LifeScript,” said Dave Winslow, President of EpikOne. “We see a great opportunity to grow their online business by providing insight into visitor trends and site usability. Google Analytics is a great tool for providing them with data and we’ll work to layer our analysis and optimization strategies on top for continued online success ”

EpikOne will begin work immediately by configuring Google Analytics on the LifeScript website and marketing campaigns to enable for ongoing analysis. EpikOne will also provide ongoing executive consulting for online business strategies and intelligence to LifeScript.